They asked themselves some defining questions—"What if we could provide the world with a new and powerful wellness alternative?" "What if we could provide this new level of wellness through a mainstream approach to essential oils?" "What if we could source, test, and manufacture a higher quality of essential oil more pure and more potent than any other oil available on the market today?" "What if we, in a most professional manner, could partner with major hospitals, doctors, scientists, and opinion leaders to provide the most compelling authentication of essential oils on the planet?"
They concluded that, with the hard work and commitment of others with a similar passion and vision, they could and would create a new paradigm for essential oils. With that conviction, they organized a company and named it dōTERRA, a Latin derivative meaning "Gift of the Earth." dōTERRA's first offering of 25 single oils and 10 oil blends were introduced for sale on April 25, 2008 to the acclaim of essential oil experts and product enthusiasts who immediately recognized the superior quality of dōTERRA's therapeutic-grade essential oils at first experience.
In addition to ongoing development of new essential oils and proprietary essential oil blends, dōTERRA's future product offerings will include nutrition, spa, and healthy living products based on essential oil technologies and a comprehensive wellness philosophy of nutrition, exercise, rest and stress management, reduction of toxic load, informed self-care, and proactive healthcare.